Radio.co share their best and varied methods to earning money whilst running your radio station.
Subscriptions
Place your content behind a paypal and ask for a recurring monthly subscription to ensure a steady income, but you need to offer value in order to get a commitment, such as -
- High value information
- VIP status (make your subscribers feel special)
- Opportunities to connect with other subscribers
- Insider access with leading experts
Merchandise
Sell physical or digital goods branded to your station, shows, or music you play.
- T-shirts & hoodies
- Stickers & posters
- Bags & coffee mugs
- Smartphone & laptop covers or skins
- eBooks & courses relating to your shows
Affiliates
Monetize your station without having to do a lot of hard work by setting up an affiliate program. Refer potential customer to shops online that sell good, once they've clicked through and purchased you'll get a cut of the profits.
Use affiliate links to tracks you play or recommend, either via The App Store or on Amazon. You can even sell physical goods.
In-Stream Advertising
There's radio stations for every genre, sub-genre, or category, so capitalise on this by working with advertisers to offer targeted in-streams ads.
Advertisers will pay big money to talk to your listeners as this method is one of the most popular avenues as it's an easy win.
