Do you want to know how to be a great radio presenter? Are you struggling to find your voice? Do you want to be the type of presenter who has a loyal audience who love tuning into their broadcasts? Whilst passion and creativity are very important, often all you need is a simple methodology you can follow to keep your audience engaged. In this guide we present our top 5 radio presenter tips.
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Know your Audience, Live their Life
First up in our top 5 radio presenter tips list is knowing your audience. In order to truly get into the mind of your listeners and develop the strongest possible bond with them, the type of bond that will keep them returning to your show over and over, you need to live their lives.
Check out the TV shows they are talking about and the latest music they are listening to. Ultimately the more tuned in you are to the things your listeners are watching, reading and listening to the more likely they are to tune into you.
Be Social Media Savvy
Making sure you are on top of the latest trends is paramount to being a great radio presenter . Thanks to platforms like twitter and facebook the world is now more connected than ever and these are the perfect outlets to give your audience a window into the things you doing, such as the tracks you are playing or even the types of behind the scenes chats you and your team have.
Social media is a quick and easy way to build your audience. Firstly, your listeners, and potential listeners are already there, so it’s a no brainer to reach out to and connect with them.
Always Pre-read Scripts
Whilst being able to improvise should an essential part of any radio presenters skill set it’s important to make sure you always pre-read your scripts in order to avoid any potentially embarrassing incidents.
Live radio can be unpredictable to say the least. Being able to think on your feet is an incredibly important skill for any broadcaster but pre-reading your scripts ensures you always sound professional, no matter what happens.
Talk to One Person, Not the Whole Audience
In radio it’s important to frame what you’re saying as though you are talking directly to one person. This feels more personal and friendly and helps to strengthen the bond between you and your listener.
Have something interesting to say
It’s probably safe to say that this last one is pretty self explanatory. Ultimately when we switch on the radio we want to be entertained and talking about something you have a passion for is a sure-fire way to engage listeners.