20 Ways to be a Great Radio Presenter

Top 20 ways to be a great radio presenter to improve relationships with your audience and your team to sound great on the radio.

Mike Cunsolo
Great Radio Presenter

Who wants to listen to a boring person? I mean really, the last thing anyone wants to hear on the radio is a dull personality, instead, you should be an inspiring radio presenter that can paint pictures with words to captivate your audience. In this blog post, we will look at our top 20 ways to be a great radio presenter.

20 Ways to be a Great Radio Presenter

These 20 tips will help you become a better radio presenter and teach you a wealth of actionable techniques that you can use to sound great on the radio.

20. Control Stress & Moods

You never know what's going to happen live on air, whether that's an angry listener relentlessly shouting at you or one of your shows goes haywire during a broadcast - Whatever the case it's your responsibility to get a handle on the mood of the station to turn negatives into positives, essentially being the hero in a crisis.

19. Well Read & Not False

People like to listen to presenters that know what they're talking, so it's important to find time to research topics for upcoming shows or guests you've invited along.

One thing you want to avoid is coming across as false, for instance reading an article on Wikipedia right before a show does show, so be to set a chunk of time aside to read up on what you're going to discuss.

18. Listen to The Rest of The Radio Station

Listen

Back in the day, radio presenters used to stroll in, broadcast their show, then stroll out - Nowadays this isn't good enough as it comes across like you don't care about the station. Instead, you have to know what others are doing to get a close tight knit community of presenters that feed off of one another.

17. Always Pre-Read Scripts

On numerous occasions presenters have said the wrong thing, like ABC7's teleprompter fail.

Pre-reading scripts gives you ground to stand on so you know exactly what you're going to say and are well prepared in advance.

16. Never be Racist, Sexist, or Bigoted!

This is a given, but it's always worth noting as a presenter you should be courteous and polite to make your audience feel welcome.

15. Prepare Before & Paperwork After Shows

Tick list

Trying to juggle too many things at once can be disastrous, instead structure your time by:

  • Preparing before your shows so you're well rehearsed
  • Focus on your show and enjoy it
  • Finish any paperwork afterwards

Breaking your day up and planning ahead allows you to concentrate and each activity so you can make the most of them.

14. Always be Hometown Proud

Radio presenters and DJs move around cross-country, worldwide, or even broadcast to a global audience online, which can sometimes be difficult to appeal to a wide variety of different listeners, but that shouldn't mean you should act as something you're not.

Always be proud of who you are and where you come from as audiences love authentic and genuine people.

13. Can Laugh at Yourself

Never take yourself too seriously as life's too short, instead learn to kick back and laugh at yourself as it's fun for everyone.

12. Well Turned Out & Always on Time

The beauty of radio is that you are heard, but never seen. However, this doesn't mean you should come to the office in your pyjamas and slippers.

Dressing nicely, relaxing before a show, and always being on time or earlier makes you feel professional which ultimately comes across to others, even if they can't see you.

11. Promote Fellow Presenters

When Radio 1's Nick Grimshaw did his first show, nearly every other presenter came by to show their support.

Not only was it a lovely warm welcome, it showed that they care - Every presenter should show their support and give shout outs whenever they can as it brings everyone together and helps promote shows.

10. Always Out in The Community

Community

Don't just talk about it, do it! Get outside in the community and interact with your audience. It's a perfect way to get to know who you're talking to and allows you to make strong connections with locals.

9. Friends with Everyone

I think it's important to be friends everyone at your station so you're kept in the loop and overall have a more enjoyable time.

No matter if it's commercial, sales, or producers, try to put in face time with all the people involved in making your and other presenter's shows.

8. Learn New Skills

Think of your radio station as your command centre with many buttons and dials, to effectively run your hub you have to know all the ins and outs of what they do, so put your thinking cap on and learn what everything does so you're well prepared and on top form.

7. Share Your Life On-Air

Howard Stern, famous radio and tv personality, shares every aspect of his life with his audience. That's not to say you have to, but sprinkling your own personal stories in your shows gives them flavour and make them feel real and engaging for your listeners.

6. Paint Pictures with Words

Radio is unique, it's the only medium where you paint pictures with words and it has boundless possibilities that are only limited to the listener's imagination.

Bring your shows to life with the power of storytelling to engage and inspire your audience.

5. Know Your Audience, Live their Life

20 Ways to be a Great Radio Presenter

As the old saying goes "walk a mile in my shoes", it means to get a better understanding of someone you need to do what they do, talk to the people that they talk to, and so on.

If your audience is into the latest TV show, watch it, if they're complaining about traffic in the city centre, find out more about it.

The point is to understand and relate to who you're talking to, even if that means doing things you wouldn't normally do.

4. Social Media Savvy

Tying back to learning new skills, social media falls under that category but needs its own stand-alone point and here's why.

The world is now more connected then ever before - Tweet "The smash hit Taylor Swift track is being played all day on my station!" and instantly everyone from around the world can see and respond to you.

You need to have a presence and be able to talk to your audience so they're kept up-to-date and can follow your station's activities.

3. Talk to 1 Person, Not The Entire Audience

Many people on YouTube refer to fans as "YouTubers", introducing videos with "Hey YouTubers", this way they aren't addressing one person, but instead an audience, however, this doesn't feel personal and can lead to viewers switching off.

Instead, frame what you're saying in a way like you're talking to one person like a friend, for instance, "Hope your weekend was great, we've got some fantastic tracks coming your way soon, so stay tuned".

2. Air Check Your Shows

When you think shows have gone well, but later on you realise didn't, is something you really want to improve, which is rather easy to air checking shows.

Once you've finished a broadcast, go back and listen to what you've said. Think of what went well and what didn't, then see how you address these issues the next time you're on the air.

1. Have Something to Say

Speaking

Who wants to listen to a boring person?

Radio personalities should have something to say and be passionate when saying it as it makes for great radio content, above all else, it's fun to hear someone who genuinely has interesting stuff to say live on air.

Final Thoughts

It takes a lot to be a great radio personality, but if you keep in mind these traits you should easily be on your to improving your shows and engaging with your audience. That completes our top 20 ways to be a great radio presenter. If you have any tips you use the let us know in the comments below.

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