Morley Radio serves as a dynamic voice for Morley College London, with stations at three centres across London (Waterloo, North Kensington, and Chelsea). Unlike most college stations run solely by students, Morley Radio has a dedicated team to produce consistent, high-quality broadcasts. They provide a platform for students, professional presenters, and producers to create diverse programming, from student projects to in-depth interviews.
Morley Radio faced the daunting challenge of navigating a crowded field of broadcasting platforms. They needed a solution that was:
Radio.co stood out due to its ease of use, comprehensive resources for new and experienced broadcasters, and the availability of helpful guides.
Radio.co empowers Morley Radio to manage their broadcasts effectively. They utilise the platform for live playlists, shows, and the Molly Radio app.
"Looking at listener figures is incredibly useful to know where and when people are tuning in."
Features like listener statistics are invaluable for the radio manager to track audience engagement and understand their listeners. The platform also brings a professional standard to the table, with industry-standard equipment and streamlined workflows.
Radio.co has been instrumental in helping Morley Radio achieve its goals of community engagement and providing a platform for diverse voices. The platform's reliability and user-friendliness have contributed to efficient operations and a positive experience for both the station's team and its listeners. The Molly Radio app and online player have expanded accessibility, allowing listeners to tune in from anywhere.
