To improve communication across its logistics network, Next launched “Radio Next” — an internal radio station reaching over 10,000 warehouse and delivery staff across the UK. Powered by Radio.co, the station delivers live updates, music, and real-time announcements directly to frontline teams during their shifts.
Next’s logistics operation spans warehouses and delivery routes across the UK. More than 10,000 employees work without regular access to email or internal systems during their shifts.
Traditional corporate communication methods — email, intranet, internal social feeds — were failing to reach this audience consistently.
Key challenges included:
Next needed a communication channel that was immediate, human, and accessible during working hours.
Next implemented a bespoke internal radio station powered by Radio.co, broadcasting across its logistics network.
The solution enabled:
Importantly, the station is run by internal staff volunteers and communications leads — without specialist radio experience.
Radio Next became a communication channel designed specifically for frontline teams, not adapted from corporate tools built for desk-based employees.
Radio Next quickly became embedded in the daily workflow.
Key outcomes included:
By creating a communication channel tailored to its deskless workforce, Next strengthened internal trust and improved message reach across 10,000+ employees.
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Pete Helmore
Head of Solutions
