Benefits of internet radio for your hotel.

Consistent Atmosphere

Create a seamless audio experience and ambience as your guests move through your hotel, whether that’s your lobby, bar, gym, or even music in your elevator.

Central Management

Effortlessly manage your radio station’s stream across your entire hotel or even multiple hotels from one centralised location like your head office or home.

Personalised Experiences

Create personalised experiences for your guests through your broadcasts, like offering special discounts on check-in and a customer messages.

“Out of the Box” Ready

Your all-in-one radio package gives you everything you need to start broadcasting from the get go, so there’s no need to mess about with complex software.

Should I Start a Hotel Radio Station?

Hotels are standing out from the competition by enhancing guests’ experience, creating a consistent atmosphere, and building their own unique audio brand through the influence of internet radio for hotels.

Discover what you can achieve through the power of radio and how it can benefit your hotel.

Benefits of Hotel Radio

You wouldn’t notice it, but most hotels have their own music playing in the background, whether that’s in the lobby, bar, or even in an elevator, they create a custom experience for their guests.

Tuning into a radio station in a hotel simply just doesn’t cut it anymore. Guests need the red carpet rolled out for them as the look and sound of the hotel are the first things they notice, and like the old saying goes “first impressions matter!”.

Radio.co works with a number of hotels around the globe like Dreams Resorts and Ace Hotels who have benefitted greatly from running their own branded audio to create a consistent atomosphere.

Create a Consistent Atmosphere

You often hear “atmosphere” used a lot in movies as a way to set the tone, but it isn’t necessarily exclusive to the big screen.

With your own hotel radio station you can achieve the same goal by influencing guests’ mood depending on which section of the hotel they’re in. You can even use it as a way to upsell promotions, deals, and adverts that are relevant for your hotel – Golf course hotel? Promote golfing gear and services!

When a guest enters your hotel it is not just what they see that helps them form a first impression, but it’s also what they hear. You can also manage your entire hotel’s audio from one central location, this allows you to create a seamless experience for your guests no matter where they are.

A consistent and seamless experience can give you that stamp of quality and help boost your guests’ satisfaction when staying in your hotel.

Build an Audio Brand

You can’t escape it, audio branding is everywhere! It’s the sound you hear at the end of commercials, the music that plays in supermarkets, it’s so ubiquitous that you don’t even realise it’s there.

With hotel radio you get the benefit of creating your own audio brand that can be instantly and easily recognisable. You can then promote and market through social media like Facebook, Twitter, and your hotel’s website – Create a familiarity between your guests and your hotel, deepening that connection with your brand.

When a guest is staying at your hotel they don’t just engage with your brand for a few minutes, they engage with it for the duration of their stay, so you shouldn’t underestimate the power that creating an audio brand can have.

Guests can take this home with them after their stay or they can be introduced to it before they have even entered your hotel lobby.

Personalised Guest Experiences

Create personalised experiences for your guests though your broadcasts, like offering special discounts to guests when they first check-in to their room or partner promos. Customise your station to fit with your brand, from customer service messages to your own music curation.

It’s the grand opening of one of your new hotels and you’ve decided to book a special guest DJ for the opening – Why not broadcast live from the event and let people tune in online?

10 Reasons to Broadcast with Radio.co

Where does Radio.co fit in helping you get your station on-air? Our all-in-one radio solution is already being used by many big businesses in the hospitality sector, but to give you a glimpse at what you can accomplish with the platform then here are 10 reasons to broadcast with Radio.co.

10. Consistent Atmosphere

Create a consistent atmosphere and a seamless audio experience as your guests move through your hotel.

You can broadcast 24/7 with radio automation, that way you don’t have to worry about logging in to check up on things, which means means you get a carefree audio experience.

9. Social Media Integration

Integrate your station with your social media accounts so that you can create a deeper connection with your guests and allow them greater connectivity with your brand.

8. Improve Customer Satisfaction

Improve a customer’s experience of staying in your hotel and let them take your audio brand home with them.

7. 24/7 Automation

Schedule all your content in advance so that you can have a care-free radio broadcasting experience.

6. Target Promotions, Deals, & Adverts

Have the ability to target promotions, deals and adverts to specific hotels and specific sections of those hotels.

5. Create Branded Radio Players

Have the ability to target promotions, deals and adverts to specific hotels and specific sections of those hotels.

4. Dedicated Account Management

Have access to a dedicated account manager who can personally oversee your account and provide you with playlist curation, content production, dedicated technical support, radio expertise, and complete schedule management for your hotel radio station.

3. Let Your Staff Take Charge

Empower your staff by giving them user permissions and roles to ensure they can provide your guests with the best experience possible.

2. Personalised Experiences

Create personalised experiences for your guests through your broadcasts, like offering special discounts to guests when they first check-in to their room. Your station can be customised to fit with your brand, from customer service messages to customised music curation.

1. Central Location Management

Effortlessly manage your station’s stream across your entire hotel or even multiple hotels from one centralised location.